Partner With Us to Shape the Future of Pharmaceutical Innovation
Pharmaceutical partners play a critical role in helping nurse leaders deliver safer, more efficient and more sustainable models of care. As CNOs work towards major 2026/27 deadlines, including a 30% reduction in agency spend, full Martha’s Rule compliance, and the expansion of virtual wards, they are actively seeking medicines and delivery systems that release nursing time, reduce preventable harm, and enable safe care closer to home. By partnering with us, pharma organisations can align their innovations with national workforce, safety and community‑care priorities, positioning themselves as essential contributors to the NHS’s transformation agenda.
READY TO EVALUATE?
Directly Support Workforce Recovery
CNOs must reduce agency spend by 30% by 2026/27. Switching a four‑hour infusion to a subcutaneous or low‑volume dose can return up to 3.5 hours of nursing time, a major lever for safer staffing. Directly Support Workforce Recovery CNOs must reduce agency spend by 30% by 2026/27. Switching a four‑hour infusion to a subcutaneous or low‑volume dose can return up to 3.5 hours of nursing time, a major lever for safer staffing.
Reduce Medication Errors and Strengthen Safety
Medication errors remain a top “Never Event”. With full Martha’s Rule compliance required by March 2027, pharma partners offering pre‑filled syringes and barcoded unit‑dosing directly support harm‑reduction priorities.
Enable Virtual Wards and Safe Home‑Based Care
CNOs cannot approve virtual ward pathways if medicines are too complex to manage at home. With 40–50% of acute beds expected to become “virtual” by 2027, OPAT‑ready treatments are essential.
Align With National 2027 Transformation Mandates
Your innovations can directly support the NHS Long Term Workforce Plan, the Neighbourhood Health Model and national safety requirements — all areas where nurse leaders hold significant influence.
Engage the Most Influential Clinical Decision‑Makers
Partnering connects you with CNOs, Directors of Nursing and senior clinical leaders who shape procurement, pathway redesign and system‑wide adoption of new medicines.
Position Your Brand as a Strategic System Partner
Pharmaceutical organisations that help reduce task‑heavy administration, prevent harm and enable community‑based care are seen not as suppliers, but as essential contributors to NHS recovery and reform.
Want to talk?
Explore partnership opportunities with us, please contact:
Katherina Breen
Katherina.Breen@emap.com